Having been criticized about their contribution to e-waste in the past, Apple has been working tirelessly to reverse their image and set themselves more in line with what is the environmental equivalent of their design ethos. Released by Apple in honor of Earth Day today, ‘Better’ aims to show Apple’s commitment to putting the Cradle to Cradle sustainability model in action.
How about some of those sweet manufacturing shots again? :
Check out more about what Apple is doing in the realm of sustainability over at their Environmental Responsibility page.
(Images via Apple)