The concept of Designing for the Other 90% has been coming up more frequently in recent years…especially with the ease of putting your product out there and funding through crowd-funding sites like Kickstarter. However the challenge for raising these funds has usually been centered around creating a product that will not only be effective for…
As new iPhones and gadgets roll out, it’s easy to forget that there is a market out there that needs design in ways beyond what most people can fathom. From war zones to areas devastated by natural disasters among others, how can we as designers, engineers, and makers apply ourselves to look beyond our own…


