Like most kids of the Betamax generation, Google’s VP of Product Management, Clay Bavor, never ceased to be amazed by the Star Wars universe – even after dozens of viewings of the original trilogy. Perhaps it comes with little surprise, then, that Bavor has helped lead a Google tribute to the Star Wars franchise in honor of the upcoming release of Star Wars: The Force Awakens in December. “It probably isn’t a surprise that there are tons of Star Wars fans like me here at Google,” Bavor explains in a Google Blog post. “So when we first heard about Episode VII, we started thinking about what a Google tribute to…

Built on their foreheads, we travelled far and the days we’re indistinguishable. A golem? Yes. A rabbit? Of course. You couldn’t expect such a creature to stay dormant forever. Their size and a step will keep them moving for years, always, endlessly, in search of these links. Markus Lenz – Markus has a particular style that is all sorts of awesome, from thick lines to chunky colors and loads of detail in between. Pencils Up – Ever hear the story of the pencil. This is it. Well, one of them. Mary Norris writes on the late, great Eberhard Faber. Longboard – Hyo Joo Ko loves her longboard. This is her…

Back in the 80’s, the survival knife scene was dominated by cheap foreign-made Rambo blades. You know, the ones with the hollow handle that was filled with everything from matches to wire handsaws capped off with a compass that couldn’t point North to save your life. Fast-forward a few decades and the scene has shifted to minimalistic knives that at most, come with only a sheath and MAYBE a sharpening stone or small flint striker or (if you’re lucky) both. To bridge the gap between the minimalistic and the feature-rich, Loyal Blades has designed a survival knife that combines a quality full-tang blade with a help tool set that can…

With VR viewing innovations like the Oculus Rift, and Microsoft’s HoloLens or Sony’s Playstation VR headset looming, everyone wants a bag of that virtual reality cash. Now camera maker Lytro is taking advantage of the VR technology buzz with their new camera. The company recently announced their latest imaging technology called Lytro Immerge, and according to Lytro it’s the world’s first professional ‘light field solution’ for cinematic VR. What does that mean exactly? And what potential does it hold for design and engineering?

Today, we’re looking at something a little different. We don’t often cover topics outside industrial design and engineering, but we’re all about the process, the business of design, and particularly about how to successfully bring a product to market. VESTIGE is a shirt brand created by Kyle Derleth and Mark DiMuzio in 2015. They started small, but quickly landed the attention of high-end retailers. With so many t-shirt companies out there, what did they do different? We talked with Mark to find out more about how they started, what tools they use and what goes into creating a successful t-shirt brand. Starting a clothing brand can be a daunting task, but with…

It’s almost impossible to think about soft drinks without thinking about Coca-Cola. The brand has managed to stay on top for nearly 130 years, and a lot of the success may be based on its contour bottle design.