Imagine working on a project, modeling and simulating the design, in the very environment. A 100% dimensionally accurate environment that you shot with your mobile device. It’s an ability we’ve talked about here before, considered the effect on product development and honestly, thought would be here much sooner. We’ve scanned parts, reference geometry and rooms to help in the design process, but Matterport is at the forefront of where the tech is headed. They snagged new funding, have new features showing the possibilities and their platform is in place to take product development to a new level.
On July 7th, Matterport announced a $16M Series B round of financing with new investors DCM and AME (Jerry Yang’s VC firm) leading the round. This comes after $1.6M and $5.6M Seed round and a $2.8M Series A, all within the past two years.
They also announced “Matterport 3D Showcase,” which effectively lets you experience a home, venue, location, etc. from multiple vantage points–think Google Street View for your house. You can see how the living room looks from the bedroom and vice versa and provides a “dollhouse view,” which shows a top-down layout of a home. Realtors are already adopting it as a way to stand out. You can see a real use case scenario from Coldwell Banker here.
With the news and most of the pages on their site, you would think they are squarely positioned in the housing and construction market–after all, it’s a broad market and perfect for pushing the product into mainstream. So, how does it apply to what we do in product design and development?
First, Matterport is more than a camera and viewing technology. They’ve built an entire hardware/software cloud-accessible platform with workflow and soon to be launched 3D application framework.
The Matterport Portal ties into all of this with management and collaboration of your 3D data. All of this together puts them directly in a spot that offers engineer and design teams a method to work collaboratively on a project with accurate location data. Housing is an obvious application, but this can apply to anything from aircraft, boats and retail spaces to the smallest electronic enclosure.
There’s one thing we’re waiting for though… one they’re totally prepped for – 3D camera phones and tablets with 3D sensor capabilities. Once these hit (within the next year) and with a development framework to build atop, you’ll be seeing and hearing more about Matterport and applications that have us developing in the very environment where all of those wonderful parts and assemblies will be installed.