While designers and engineers may associate developing products with blood sweat and tears, Oki Sato, founder of acclaimed Japanese design firm Nendo, found a way to celebrate the design process in the form of a simple and sweet children’s book—with a cup as its main character. Not Just a Cup tells the story of a…
Founded in 2002 by a group of architecture graduates who had recently visited the Milan Design Fair, Nendo has since become an internationally-renowned multidisciplinary design studio that’s been responsible for everything from mug designs for Starbucks and retail design for Camper shoes to ice cream cakes for Häagen-Dazs and furniture designs for Cappellini. Named after…
Nendo, one of the best Japanese design studios of late, have taken to chocolate yet again and created a few bonbons that truly go outside the norm. After having their way with reinventing rubber-bands, cakes and chopsticks, they applied their inimitable style by coercing the chocolate into unusual geometric forms. I feel like it would be a crime…



