Njengoba ipulasitiki iqhubeka nokungcolisa izilwandle zethu futhi idlula izindawo zethu zokulahla imfucumfucu ngenani eliphakeme kunawo wonke, kuyacaca ukuthi ukubuyisela emuva imiphumela yeplanethi okungenzeka ukuthi ayiphileki; kukubakhiqizi bemikhiqizo yabathengi ukuthi bazibambele mathupha.
Ngokuhambisana noNike no-Apple—bobabili abasebenzisa izigidigidi ukuzama ukuhlehlisa imiphumela imikhiqizo yabo enayo emvelweni—i-Lego imemezele ukuthi izingcezu zayo zokuqala zezitini ezenziwe ngopulasitiki osekelwe ezitshalweni ezitholakala emobeni zizoqala ukudayiswa ngasekupheleni kwalo nyaka. .
Lesi simemezelo siyingxenye yohlelo olubanzi lwenkampani yase-Danish lokusebenzisa izinto ezisimeme kanye nokupakishwa kuyo yonke imikhiqizo yayo ewumongo nokupakishwa ngo-2030. Futhi iyiphi indlela engcono yokuletha isimemezelo ngezingcezu ze-Lego ezenziwe ngezitshalo?
Ngokufanelekile, izitini zokuqala eziqhubekayo ze-LEGO 'zezitshalo' zizofika ngezinhlobo ezisekelwe esitshalweni ezihlanganisa amaqabunga, izihlahla, nezihlahla.
"EQenjini le-LEGO sifuna ukwenza umthelela omuhle emhlabeni osizungezile, futhi sisebenza kanzima ukwenza imikhiqizo emihle yokudlala yezingane esebenzisa izinto ezisimeme," kuchaza u-Tim Brooks, iPhini Likamongameli, Umthwalo Wezemvelo ku-LEGO Group. “Siyaziqhenya ngokuthi izinto zokuqala ze-LEGO ezenziwe ngepulasitiki etholakala ngokuqhubekayo ziyakhiqizwa futhi zizoba sebhokisini le-LEGO kulo nyaka. Lesi yisinyathelo sokuqala esihle ekuzibophezeleni kwethu ekwenzeni zonke izitini ze-LEGO sisebenzisa izinto ezisimeme.”

Kulabo abanelukuluku lokufuna ukwazi, ipulasitiki esimeme i-polyethylene-ipulasitiki ethambile futhi eguquguqukayo enezici ezifanayo ezibonakalayo nezitini zangempela. Ngakho-ke, usazofuna ukugwema ukuhamba ngalezi ngezinyawo ezingenalutho.
Thola okuningi ngaphezulu ku- Lego.