Uma ulungile ngokulahla “isici esipholile” esihambisana nokukhuphuka kwentuthu ebusweni bakho, kuzwakala njengomshayeli weloli oneminyaka engu-200 emshinini wokuphefumula futhi enuka i-carcinogens eshile, khona-ke Imodeli ye-PloomTwo kungase kube enye indlela elungile yokumunca i-nicotine kuwe. Ploom muva nje Won umklomelo we-Red Dot Design Award wedivayisi ebuyisela ngokuphelele ukubhema, ukufudumeza i-wee pod kagwayi ukuze uthole umuzwa ophelele wokuhogela umhwamuko kuyilapho ngesikhathi esifanayo ususa ukukhathazeka okuhambisana nokukhanyisa. Sithumele imibuzo ethile ku-CEO we-Ploom, u-James Monsees, ukuze sithole ngenqubo yokuthuthukisa nokuthi yini eyenza imodeli ye-PloomTwo ibe idizayini ewina umklomelo.
Faka i-Ploom emlonyeni wakho
Akukhona okokuqala uPloom enza igajethi yesimanje Kagwayi. I Pax kwaba umshini wabo wokuqala wokuhwamuka kweqabunga ovumela umuntu ukuthi apakishe izinto eziphilayo ezinganamaqabunga, ukushisa, ukulinda kanye ne-vape… noma ukuqhuma njengoba besho. ImodeliTwo, njengoba negama lisho, iyithuluzi labo lesibili, elenziwe lula futhi lenziwa lula ngokusebenzisa ama-pods, atholakala ngama-flavour ayisithupha. Kodwa-ke, awuwafaki ama-Ploom pods emlonyeni wakho, uwafake kuPloom kuqala.
"I-modelTwo ishisisa ama-pod ngamunye wepayipi likagwayi we-premium, wangempela wamaqabunga axege aze ahwamuke, okuholela ekuhlangenwe nakho kukagwayi ohlanzekile."
Umuzwa ohlanzekile kagwayi. Ngingakwazi ukuthola ama-high-fives azungeze le-I-95 Pancake House? Eh? Ngenkathi sisalinde ukuthengisa ngeqembu lezithuthuthu ezikholelwa ukuthi ugwayi wazo ushintshwe ngomlingo ngomshini we-Ploom namazinyo amhlophe, acwebezelayo, kunemininingwane yomklamo ebesimagange ukuwufunda. Idivayisi ebukeka ilula, akunjalo? Ngakho-ke, kungani idingeka futhi yini ngempela eyangena kumklamo? Ake sibuze uJames, akunjalo?
Yiziphi izizathu ezisobala ukuthi kudingeka indlela engcono yokusebenzisa ugwayi?
Mhlawumbe ngokufanayo njengoba kusobala, umhlaba uye wavela kakhulu ekhulwini leminyaka elidlule, kodwa iningi lemikhiqizo kagwayi alizange liguquke. Lokhu kudala ukungaboni ngaso linye nephesenti elikhulu labathengi kanye nemikhiqizo etholakalayo kubo kanye nethuba elikhulayo lobuchwepheshe lokubhekana nalezo zinkinga nokuletha izixazululo ezivuselela umlingo nokunethezeka kwesigaba sikagwayi. Ngaphezu kwalokho, ugwayi uyimboni enkulu kodwa akuyona imboni ehluke kakhulu. Umqondo wokuthi umkhiqizo owodwa omkhulu ungabhekana nezidingo zabo bonke abathengi yilowo obuthembele kakhulu ekukhangiseni ukuze uguqule imikhiqizo. Ezweni lanamuhla elinokukhiqizwa kwevolumu ephezulu kanye nokuthuthukiswa kobuchwepheshe ngokushesha, abathengi baya ngokuya besetshenziselwa izixazululo zangempela zomkhiqizo kanye nokuhlukaniswa komkhiqizo ngamunye. Sicabanga ukuthi lokho kukhombisa ithuba elikhulu lemikhiqizo ekhuluma ngqo nalabo bathengi abangahambisani ngokuphelele nemikhiqizo kagwayi yendabuko.
Yayinjani inqubo ye-prototyping?
Ukwakhela embuzweni wakho, mhlawumbe ngokufaneleka kakhulu, kufanele ngikhulume ngalokho is inqubo ye-prototyping efana. Isinyathelo sokuqala kithi kwakuwukwakha inkampani mayelana nombono wokuqamba okusha okuphazamisayo endaweni kagwayi okusekelwe ekuqoqweni okungapheli kwemininingwane yabathengi kanye nenqubo yokuthola izidingo. Sineqembu elisezingeni lomhlaba lonjiniyela bangaphakathi nabaklami bemikhiqizo kanye nethimba langaphakathi le-R&D. Izinhlobo ze-prototyping esizenzayo ziyahlukahluka kakhulu kusukela kumamodeli okwakhiwa kwegwebu kuye kumaphrinti angcolile e-3D kuya kumamodeli asebenzayo asezingeni eliphezulu kuye eduze kwamamodeli okugcina angaphambi kokukhiqiza. Iningi lethu le-prototyping lenziwa ngaphakathi endlini futhi inkolelo yethu eqinile ukuthi, ukwenza lokhu kahle, sidinga ukugwema ukuba yigugu kwanoma yimuphi umfanekiso womuntu ngamunye ukuze sihlale singachemile futhi sigxeka yonke imiphumela. Lokhu sikwenza ngokuphindaphindiwe, ngokuvamile endlini futhi ngokuvamile ngokwengxenye nochwepheshe bezinkampani zangaphandle nabathengisi, kanye nozakwethu bethu bokukhiqiza umthamo. Uma ama-prototypes ethinta ngempela abathengi, siyawahambisa. Uma 'bengalifaki uqhwishi ebhokisini' sizobe siqhubeka nokuya kwamanye amaningi esihlala sisebenza kuwo ngokuhambisana.
Yiziphi isofthiwe/amathuluzi/izindlela zokuklama ozisebenzisayo ekuthuthukiseni?
Ikakhulukazi sisebenza ku-SolidWorks futhi ngokuvamile sinikela nge-KeyShot, kodwa ngokuvamile izinqubo zethu zangaphambi kwesikhathi zokulinganisa zingase zibe luhlaza njengezinti neglu.
Yiziphi izinselele/okutholakele okusize ukuthuthukisa imodeliTwo ibe umkhiqizo ozuze umklomelo?
Ngokungafani neminye imikhiqizo ekhipha umhwamuko emakethe, sithole ukuthi singakwazi ukulondoloza kangcono lokho okuhle mayelana nesipiliyoni sikagwayi ovamile ngokusebenzisa ugwayi wangempela emkhiqizweni wethu, futhi sathola ukuthi singasetha kangcono okulindelwe ngabathengi mayelana nolwazi lomkhiqizo ngokuhlukana nogwayi wangempela emkhiqizweni wethu. isithonjana sendabuko nolimi lukagwayi nokusebenzisa umbono omusha nendlela yokwakheka komkhiqizo.
Uma kuqhathaniswa, iPloom iyinani eligculisayo, ikakhulukazi uma kuqhathaniswa nezindleko zokwelashwa ngemva kwemiphumela yokubhema okuvamile. Ungathenga ikhithi yokuqala ngo-$65.95 noma imodeliTwo iyodwa ngo-$39.95, ngokuqondile website yabo. Amaphakethe we-Pod angu-12 azosebenzisa u-$8.99 i-pop.
