Uma ucabanga ukuqalisa ukuqalisa (noma usuphakathi kohlanya), i-Indiegogo ne-Arrow kungasiza. Izinkampani muva nje kumemezela ubambiswano oluzonikeza osomabhizinisi ukufinyelela ezingxenyeni ezinesaphulelo kanye nezinsizakalo zokukhiqiza ngokusebenzisa isayithi elihlanganyelwe elenzelwe abaxhasomali be-Indiegogo.
Umzamo uwuhlelo lokusiza osomabhizinisi abancane bethule ngempumelelo umbono wabo ngokunikeza ukufinyelela ezingxenyeni ezinesaphulelo, ukwesekwa kwedizayini, kanye nabathengisi bochungechunge lokuhlinzeka (okuhlanganisa onjiniyela nezindawo zokukhiqiza). Lokhu kuvumela abaqalayo ukuthi badizayine futhi bathuthukise imibono yabo ngendlela engabizi kakhulu (futhi kuyisikhuthazo sokudonsela abenzi ku-Indiegogo uma kuqhathaniswa ne-Kickstarter ebonakala ifana).
I-Indiegogo ibe yinkundla yokukhetha kokuqala kokuqala, okuhlanganisa FOREO's ISSA mikro electric baby toothbrush futhi I-Edge Desk, futhi njalo iqhuba imikhankaso ukusiza osomabhizinisi bathole usizo abaludingayo (kubalwa nalesi sabesifazane kuphela). Umcibisholo uyisitolo sokuma okukodwa sabakhiqizi nabaklami ukuze basebenzisane futhi balethe imibono ekuphileni. Ngobambiswano, amalungu eqembu lomcibisholo azohlola amaphrojekthi e-Indiegogo ngokusekelwe ekubeni nokwenzeka nokubaluleka, futhi azonikeza izaphulelo kubamukeli elibona libafanele (ngakho kuzodingeka uzuze okugciniwe). Zonke izinsiza zihlangene zinenani eliphakathi kwama-$20,000-$500,000 kuye ngokuthi yini esetshenziswayo.
Osomabhizinisi abafuna ukubhalisela lolu hlelo bangaqala umkhankaso Indiegogo. Umcibisholo nawo une-a bhalisa ifomu kuwebhusayithi yayo, kodwa inkampani kuyodingeka ibone iwufanele umsebenzi wakho ngaphambi kokuba uthole imali ngezaphulelo zokukhiqiza.
Ukuthi ukhethiwe noma cha kuhlelo, i-Indiegogo yethule izinhlelo ezengeziwe zokukusiza. Uma ngabe iphrojekthi yakho ixhaswa ngokugcwele, manje ungaqhubeka nokuqoqa ama-oda wangaphambilini omkhiqizo wakho kusayithi Isidingo inkundla. Ungakwazi futhi ukuthengisa endaweni yeMakethe ye-Indiegogo uma isilungele imakethe. Funda kabanzi ngombungazi, u Indiegogo futhi abambisane nge-Brookstone ne-Amazon ukusiza osomabhizinisi ukuthi bafike emakethe ngokushesha.
Uma ucabanga ukuqalisa, izinsiza zamahhala azikaze zibe ziningi kakhulu. Inhlanhla nokwenza okujabulisayo!
