Ngawo wonke umsindo oza ushaya ngamandla ngomhubhe wokuxhaswa kwabantu abaningi, njalo lapho sizwa indaba evelele ngempela phakathi kwamaphrinta we-3D akamuva, imiklamo emincane yesikhwama nabenzi bekhofi. Ngaphezulu kweminyaka eyikhulu nezizukulwane ezine ekwakhiweni, I-LunoWear kungaba nje enye yalezo zindaba. Isungulwe abangani ababili bempilo yonke, iLunoWear iqoqo lamawashi wamapulangwe alula futhi ahlala isikhathi eside enzelwe abesilisa nabesifazane.
Ubambiswano phakathi kwabasunguli ababili belungeke luphelele ngokwengeziwe kwinganekwane yanamuhla yokubuyiselwa kwemali yabantu; ngenkathi uRyan Krantz echithe isikhathi eChina futhi enesizinda kwezokukhiqiza nakwezamabhizinisi, uBo Farrer ungowesizukulwane sesine emndenini wakhe ukwenza umsebenzi wokwenza amawashi.
“Uma nje ngikhumbula ukuthi ngithande ukubuka umkhulu wami esebenza amawashi,” kusho uBo. “Bekungaphezu kokufuna nje ukwazi, bekuyinto ehehayo. Ngaqala ukuthanda amawashi nokwenziwa kwamawashi efeni lomndeni wami kule mboni, futhi yilolo thando olwangikhuthaza futhi lwangikhuthaza ukuthi ngiqale lo msebenzi. ”
Ngesikhathi lapho imikhiqizo yezinkuni efana nezibuko zelanga ezivela ePortland, e-Oregon I-Shwood Eyewear futhi Ideski likaGrovemade nezinsiza zocingo bakhuluma nomncane, isizukulwane se-Instagram esinobungani obungaphandle nesinakekela umphakathi, kube yisikhathi nje ngaphambi kokuba umkhiqizo onjengomugqa weLunoWear ushaye amashalofu; inkampani isivele ithengise cishe ama- $ 200K kumkhiqizo selokhu yethula eyayo Umkhankaso we-Indiegogo cishe inyanga edlule.
"Ingxenye ngayinye yathathwa ngayinye ukugeleza ngokuvumelana okuphelele nezinye izingxenye ezizungezile," kusho uKrantz. “Siwaklame la mawashi sinothando lwethu lwangaphandle ngengqondo. Sithathe okuthandayo ngokungaphandle sakwenza kwaba imfashini, okokugqoka. ”

Kepha ngaphandle kwempumelelo yokuthola uxhaso, mhlawumbe okwenza indaba yeLunoWear ihluke kakhulu yibhuloho phakathi kwesikhathi esedlule nesamanje; indaba yokuthi umenzi wamawashi wesizukulwane sesine wayithola kanjani impumelelo kungxenyekazi yanamuhla yokubuyisa imali yabantu.
Uyisemkhulu kaFarrer, uWilford Adams, wasebenza emshinini wokusaha amapulangwe ekuqaleni kwawo-1930 kwaze kwaba yilapho kunqunywa ingozi emlenzeni, futhi wayengasakwazi ukusebenza. Umbuso wase-Utah wamkhokhela ukuthi aqeqeshelwe ukwenza amawashi. U-OC Tanner Co waqeqesha u-Adams unyaka nohhafu ngaphambi kokuba avule isitolo sakhe sobucwebe nokwenza amawashi eMidvale ngo-1939. Kamuva wathuthela umndeni wakhe eVernal, lapho wavula khona esinye isitolo.

Umkhulu kaFarrer, uCalvin Adams, waqeqeshwa ngukwenza ngubaba wakhe. Ngenkathi umfowabo kaCalvin, owayezuze njengefa isitolo sakwaMidvale, ethuthela eMissouri ngo-1964, uCalvin wasithenga eseneminyaka engama-24 ubudala. Eminyakeni engama-48 eyalandela, u-Adams wahlangabezana nezidingo zobucwebe kanye nokwenza amawashi ezakhamuzi zase-Utah. Wathatha umhlalaphansi ngo-2006, lapho indodana yakhe ithenga ibhizinisi lakhe futhi yavula isitolo sayo sobucwebe eLas Vegas. Namuhla, u-Adams ukhonza amakhasimende ekhaya lakhe.
Sibuze bobabili uBo noRyan ukuthi imvelaphi yabo ethize ekuthuthukisweni komkhiqizo isize kanjani ukwakha lokho okuzoba umkhankaso weLumoWear ophumelelayo nomkhankaso wokubuyisa imali.
Nakhu abakusho:
Uthi uBo:
“Njalo ngonyaka ngosuku lwami lokuzalwa ogogo nomkhulu babengivumela ngibheke izinhlu zamawashi abo bese ngikhetha iwashi abazonginika lona njengesipho sosuku lokuzalwa. Ngithole ukuqoqwa okuningi eminyakeni edlule. Kwaba nzima ngokwengeziwe ukuthola iwashi elihlukile elizotholwa. Eminyakeni eminingana edlule ngabona iwashi elenziwe ngokhuni futhi nganginesifiso esikhulu sokulithola. Kungaba ukwengeza okuhle eqoqweni lami. Iwashi lalenziwe ngokhuni ngokuphelele. Izinkuni nezikhumba zilula ngokweqile. Iwashi ngalinye linesisindo esingaphansi kweyodwa ifomu lebhande lesikhumba lingena esihlakaleni sakho ngokulingana okwenziwe ngokwezifiso. Sibona sengathi sithande uthando lwethu lwangaphandle ekwakhiweni kwamawashi ethu ukuze labo abanothando olufanayo bathande amawashi ethu.
URyan - obeqala ukwenza lo msebenzi kusukela ekuqaleni - ubelokhu egxile kakhulu ekukhiqizeni nasekulungiseni izinto zokuqala inkampani. URyan ube nokunye okuhlangenwe nakho okusize ukuphakamisa uLunoWear emhlabathini. Usizile ukuqala ezinye izinkampani ezimbalwa futhi usebenze nabakhiqizi abaningi abavela emhlabeni wonke. Unesipiliyoni ngokuhleleka kokwakha inkampani kusuka phansi ezobaluleka esimweni sokubuyiselwa kwemali ngemuva. URyan naye wayehlala eChina futhi ekhuluma kahle isiMandarin Chinese. Lokhu bekuyibhonasi enkulu ngesikhathi sisebenza nabakhiqizi baphesheya kwezilwandle. ”
URyan uthi:
“Ukuhlala eChina naseTaiwan kwaba okunye kokuhlangenwe nakho okuhle kakhulu empilweni yami. Ngangiluthanda ulimi, abantu, isiko nokudla. ITaiwan yindawo yokuqala engaya kuyo e-Asia. Ngangikhona njengommeleli wesonto. Ulimi belunzima ukufunda kepha ngokuhamba kwesikhathi ngikwazile ukuluthola. Ngangihamba lonke elaseTaiwan futhi ngihlala emadolobheni ahlukene ayi-8. Ngathola abangane abaningi lapho futhi ngisaxhumana nabo njalo. Ngibe sengibuyela eMelika isikhashana ngabe sengithola ithuba lokuyofunda eTianJin College. I-TianJin icishe ibe yihora ngaphandle kwe-BeiJing. Kwakumangalisa ukukwazi ukuhamba kulo lonke elaseChina. Kunezindawo ezingapheli ongazihlola. Ngihlala ngifuna izindlela zokubuyela emuva ngivakashele.
UBo weza kimi ngombono wokwakha uphawu lomkhiqizo eduze kwamawashi futhi wathi nje angafaka umqondo ngawuthanda. UBo ubengomunye wabangani bami abakhulu isikhathi eside futhi ngokuthembeka bengizomlandela kunoma yimuphi umzamo. Izindlela zethu zokuphila ezikhuthele zisigcine sihlala silengisa futhi siphishekela imigomo emisha. ILunoWear ibiyisahluko esilandelayo sobungani bethu futhi besingajabule kakhulu ukuthi kwenzeka kanjani. ”
Njengoba sekusele cishe amasonto amabili ukuthi benze umkhankaso wabo, kunesikhathi esanele ngaphezu kokuthatha iwashi lakho leLunoWear ngenani elehlisiwe le- $ 65. Thola okuningi ngokuqonda kuma-duo's Ikhasi le-Indiegogo.