Njengoba sesivele silethe irekhodi lomkhankaso we-Kickstarter oxhaswe kakhulu kabili ngaphambili, akufanele kumangaze ukuthi umkhiqizi wewashi elihlakaniphile uPebble usethelwe ukushaya irekhodi lakhe futhi ngamadizayini amabili e-smartwatch kanye nezinguqulo ezimbili ze-hackable wearable.
The uhlelo olusha lwePebble – enesihloko esifanelekile esithi, Pebble 2, Pebble Time 2 kanye nePebble Core – ifinyelele umgomo wenkampani wokuqongelela imali ongu-$1M esikhathini esingaphezudlwana kwehora futhi okwamanje ihlezi ngaphezu kuka-$10.5M sekusele izinsuku ezingu-20 ukuthi umkhankaso uqalwe. Ngokusho kwe-crowdfunding analytics tracker I-Kicktraq, umkhankaso uthrenda ubheke ku-$23,765,844 ehlaba umxhwele ngokusekelwe ezinombolweni zokuthengisa zamanje. Uma inkampani ifinyelela leyo nombolo, izongena esikhundleni se-Pebble Time njengephrojekthi ye-Kickstarter Exhaswe Kakhulu kunabo bonke.
Ngokuqondene nokuthi kungani inkampani - esivele yenze izigidi futhi iyaqhubeka nokuthengisa imikhiqizo yabo kubathengisi abakhulu bamabhokisi kuhlanganise Best Buy - iyaqhubeka nokwethula imikhiqizo yabo emisha endaweni eklanyelwe abadali neziqalo ezincane kakhulu futhi ezingakaziwa kangako, inkampani iphikisa ngokuthi i-Kickstarter ivumela abasebenzisi ukuthi baxhumane nomkhiqizo ngendlela ehlukile kunokwethulwa komkhiqizo ojwayelekile - ikakhulukazi ku- indawo yokubeka izinto obala.
"Ukuxhasa ngemali iphrojekthi ye-Pebble ku-Kickstarter kusivumela ukuthi sabelane esidlangalaleni ngemibono yomkhiqizo wethu nomhlaba ngaphambi kwesikhathi esivamile sokwethulwa," inkampani yachaza. “[Kunika] abalandeli ithuba lokuba nezinto zethu zakamuva nezinkulu kakhulu kuqala; sivumela imibono yethu iphile ndawonye nomphakathi wethu okhulayo, ozinikele; futhi isiza abantu abasha abangakaze bezwe nge-Kickstarter bathole amandla amanye amaphrojekthi wokudala endaweni yesikhulumi.”
Kulungile - nakuba kungeyona le nto amabhulogi enkampani eza?
Ngokuqondene nohlelo olusha lomkhiqizo, ukuqhubekela phambili okuhle kusukela kumawashi awo angaphambili ngokugxila okugqame kakhulu kokufaneleka nezinhlelo zokusebenza ezihlobene nempilo:
Thola okuningi ngaphezulu ku- I-Kickstarter.
