Isetshenziswa onjiniyela nabaqambi cishe kuwo wonke amagumbi omkhakha wokuklama nokuthuthukiswa komkhiqizo, incwajana yokubhalela ye-Moleskine ethobekile ivamise ukuba yindawo yokuqala yokuchamusela umbono womkhiqizo omkhulu olandelayo. Kodwa ngenkathi ukudweba ezincwadini zamanothi eziyisithombe kwenzeka noma kuphi nganoma yisiphi isikhathi, ngokuvamile kusuke kudwetshwa inkomishi yekhofi endaweni yokudlela lapho abaningi bezizwa besekhaya kakhulu.
Ehlose ukungena kulo mkhiqizo oyingqayizivele, uMoleskine izolo uvule ihabhu yakhe egxile ekhofini yamaciko, abadwebi bezithombe, ababhali, abaklami nezinye izinhlobo zobuciko ngendlela ye I-Moleskine Café.
Kutholakala ku Isifunda sokuklama iBrera eMilan - idolobha laseMoleskine - indawo yokudlela enezitezi ezimbili ihlose ukuba njengendawo eyigalari kanye nendawo yokusebenzela enikelwe kuzo zonke izinto iMoleskine njengoba iyindawo emaphakathi yokuhlangana ukuze udle ukudla kanye ne-macchiato ngenkathi ukhipha ezinye. imidwebo yomqondo. Kunjalo, uma usugcwalise lonke ikhasi lokugcina le-sketchbook yakho kukhona nendawo yokudayisa ye-Moleskine ukuze uqale kabusha futhi.
"Lesi isinyathelo esisha esibalulekile ohambweni lwethu lokubona amandla aphelele e-Moleskine njengophawu lwendlela yokuphila ye-Creative Class", kusho u-Arrigo Berni, oyi-CEO ye-Moleskine. “Umbono wethu ngeMoleskine Café uyajabulisa futhi uhlukile. Sizohlinzeka izivakashi zethu ngolwazi olusha lokudayisa, siletha ubukhulu bokuxhumana bokudla, ubuciko nokuthenga endaweni eyodwa eklanyelwe ukukhombisa ubuhle obuhlukile, obuhlanzekile be-Moleskine. Ngikholelwa ukuthi lo mbono ubonisa ngokugcwele isithakazelo esikhulayo abantu abasibonisayo ngamafomethi okuthengisa angaphezu kwesenzo sokuthenga futhi ngibheke ngabomvu ukuqinisekisa lo mqondo ukuze wande umhlaba wonke.”
Uma useMilan, vakashela ikhefi ku UCorso Garibaldi 65
