SolidWorks Crushing Skull of CAD Marketing with Small Army

by Josh on September 3, 2008 · Comments

solidworks marketingThere’s nothing quite like waking up to a new day. The birds singing, the smell of toasty oats, and then a blaze of SMOKIN’ HOT marketing material being transfered directly into your brain cage.

To create this special effect for all you CAD junkies in need of being persuaded by direct marketing campaigns, has transfered the balance of marketing power from the Concord militia to a small army… the Small Army, a Boston Advertising Agency.

The work includes print and online advertising, direct marketing, collateral, reseller materials and tradeshow booth design.- adweek

If their marketing is anything like their website, you should see some very interesting material coming out of . And boy are they gonna have fun with all the fancy model renderings. I’m expecting to see some creative stuff outta this gang. I know you’re excited too.

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Comments
  • Whoa...their site feels weird to me at first, but cool. Flashy and fast!

    I am interested in seeing what they do for SolidWorks.
  • I think I'll be paying more attention to the advertising and marketing that comes out now. I always wonder the back story to this kind of stuff.
  • I've always said that the SolidWorks guys play the hard ball game enough - they're content to be the good guys - and we all know, whether its Vader or the Cylons, the bad guys are cooler and have better marketing..
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