Multi-Touch for Product Configuration. BMW Revs it Up.

by Josh on December 2, 2008 · Comments

Finally, I mean FINALLY were seeing some development come out with those fancy Microsoft Surface displays and BMW is the company making it cool to have multiple appendages.

The ‘BMW Product Navigator’ allows those in the mood for a BMW to select options, colors, see video of their configurations and save it to USB to take home and show the kids after their racquetball lessons. Time for a test drive.

Hmmm. Product configuration done with a input device. Interesting, don’t ya think?Schmeer Schmeer video after the break.

Via Engadget

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  • Technology and playtoy's for the upper crust, but none for me :(
  • Heinz Nachtigall
    OMG - what a giant waste of potential - there are so many other much more useful and meaningful applications....
  • EXACTLY what I was thinking. The one edifying aspect of this is the whole interactive/adpative (albeit preprogrammed) aspect of configuring products via a multi-touch device. Just wait though Heinz, once this hits the mass markets... even better interface tech.
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