Category: CULTURE

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‘Better’: Apple’s Short Film Illustrates a Cradle to Cradle Product Lifecycle in Honor of Earth Day

22 Apr, 2014 by in CULTURE, NEWS
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Having been criticized about their contribution to e-waste in the past, Apple has been working tirelessly to reverse their image and set themselves more in line with what is the environmental equivalent of their design ethos. Released by Apple in honor of Earth Day today, ‘Better’ aims to show Apple’s commitment to putting the Cradle to Cradle sustainability model in action.

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Vooza: Video Shorts Spoof Startup, Crowdfunding and Designer Culture

21 Apr, 2014 by in CULTURE
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In case you haven’t seen it, Silicon Valley is in it’s third week over on HBO and is definitely worth a watch…if only because Office Space is on at least one of your top ten movie lists. If HBO isn’t your thing however (note the first episode is free on YouTube)–and you still want to have some laughs at the expense of start up culture–the collection of shorts over at Vooza intelligently pokes fun at everything from crowdfunding concepts to product pitches and business card exchanges to product launch videos.

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Shape: This Excellent Short Film Teaches Young People the Importance of Design in Our Daily Lives

07 Apr, 2014 by in CULTURE
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Explaining how design affects our daily lives is no easy task…especially when it involves trying to simplify it in terms that a young population can grasp. Between the complexities of city planning to the reasons why houses and products are built a specific way, there is a lot of info to sort of ‘sum up’ in a single discussion. As a part of their MakeShapeChange campaign, Pivot Dublin–a Dublin City Council initiative to get young people excited about design thinking–released this nearly 7-minute animated film that while absent of any words, successfully shows how and why good design works.

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Honda’s Clever April Fools’ Day Prank Pokes Fun at ‘Makers’ With a DIY Car Building Kit

02 Apr, 2014 by in CULTURE, NEWS
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We’ve seen our fair share of April Fools’ Day product design spoofs over the past few years that have actually been somewhat believable…if it wasn’t for the fact that the press release came out on April 1st. Yesterday was no exception and between products like the Sphero SelfieBot and the falconry-inspired ‘Twitter Helmet‘, those in the tech community were in for quite the laugh. Perhaps one of the more elaborate spoofs though came from Honda in which they poked fun at the Brooklyn/Portland Maker scene with a well-executed Portlandia-like video featuring beta-testers of their new ‘Fit Kit’ DIY car building kit.

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Robox 3D Printer Designer on Why Developing Products for Kickstarter is Harder Than You Think

06 Mar, 2014 by in CULTURE
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Like a well-orchestrated production, the pages that have come and gone for various Kickstarter campaigns regularly tell us a story of organization and order without delivering even a glimpse of the chaos that’s happening backstage. With the announcement that he burned all copies of his Kickstarted book due to poor fulfilment planning, Sad Pictures for Children creator John Campbell essentially committed what is now being coined a Kickstarter Fail (you can read more on that here). Not to undermine his talents, but this is a book we are talking about that involved a single print house ‘manufacturer’ and essentially one ‘part’. But what about the dozens of Kickstarted products that have required multiple manufacturers, dozens if not hundreds of parts, and countless other tasks before even getting to a fulfillment stage? In his mini-essay on planning the product design process, Chris Elsworthy—the designer behind the successfully Kickstarted Robox 3D Printer—gives us one of the most transparent and honest insights into the challenges of not only developing a product for a Kickstarter campaign…but developing a product at all.

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The Top 10 Toys for Young Makers and Designers from the 2014 International Toy Fair in NYC

20 Feb, 2014 by in CULTURE, NEWS
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From DIY PVC Marshmallow Shooters to LEGO Mindstorm Kits, young makers who have a passion for making things have quite the gamut of options these days. Despite the lack of wood shop and other ‘hands-on’ classes in school that their parents and grandparents might have taken back in the day, the amount of options for creating products—either as simple as a wooden car or as complex as an Arduino robot—is growing every year. This past week we stopped by the International Toy Fair in NYC (the largest toy fair ever on record as a matter of fact) to see what is trending and/or coming out on the market later this year for the next generation of industrial designers, mechanical engineers, and Makers of all kinds.

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Engineering Drawings Take a Humorous Look at Wile E. Coyote’s Lawsuit Against ACME

22 Jan, 2014 by in CULTURE
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Consider it a lesson in what could happen if you design faulty devices and the disastrous outcomes that they could bring. Inspired by the humorous Ian Frazier-written Coyote v. Acme lawsuit that was featured in the New Yorker back in 1990, Daniel Weil of design studio Pentagram has reimagined the designs for five gadgets that inevitably failed Wile E. Coyote and produced cartoon-style bodily harm in his never-ending attempt to capture that pesky Roadrunner. In these detailed technical diagrams, Weil playfully explores an unfortunate situation that no company or product designer wants to find themselves in.

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A Touch of Stylus: Touchscreen-Friendly Fingernails Have Arrived!

17 Jan, 2014 by in CULTURE
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It does not take a market analyst to realize that the explosion in mobile device sales within the past decade has made it relatively uncommon to leave home without at least one device featuring a touchscreen. While the innovation itself allows our gadgets to be great, the anti-ergonomic technology behind it is pretty far from perfect, and we all know it. From the calloused-handed carpenter and the sodden-fingered dishwasher, to persons struggling with arthritis or Parkinson’s disease, we have all witnessed the struggles associated with touching small screens, and most of us have had our fair share of infuriating moments in dealing with them ourselves. But there is good news for those of you manicured go-getters…touch-friendly Elektra Nails are here!

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The History of the Etch A Sketch…Animated on an Etch-a-Sketch

30 Dec, 2013 by in CULTURE
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It could be argued that there are two different kinds of people in this world: those who can draw accurately on an Etch A Sketch and those who end up with what looks like a ball of hair coughed up by their neighbor’s cat. Okay, perhaps not…but regardless, the Etch A Sketch is as iconic as they come in the world of toy design along with Pez dispensers, Barbie, and Hot Wheels. Today, some hardcore ‘Etch Enthusiasts’ are even programming their Etch-a-Sketch ‘platforms’ with Arduinos and step motors to run computer-aided designs. But where did the concept for the Etch A Sketch come from in the first place anyways? In this animated short released Saturday by the New York Times, Etch a Sketch inventor André Cassagnes gets the proper biographical treatment on the iconic toy that he developed decades ago.

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Behind the Design Process: Japanese Bladesmith Murray Carter of Carter Cutlery

30 Dec, 2013 by in CULTURE, FAB
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As the market for artisanal goods keeps expanding in a world of disposable IKEA and H&M ‘goods’, so too does the desire for people to hear the stories behind these expertly-crafted artifacts. Murray Carter is another one of those makers who has spent his life perfecting the craft of bladesmithing…a unique craft that demands both patience in the design process as well as a keen eye towards details. In this short from Portland, Oregon-based video production house Cineastas, we get a behind the scenes look at how a six-year apprenticeship with a 16th generation Japanese bladesmith helped influence a Western knife maker.

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